{"id":1621,"date":"2019-05-31T16:26:03","date_gmt":"2019-05-31T16:26:03","guid":{"rendered":"http:\/\/www.bibu.com.mx\/?p=1621"},"modified":"2019-05-31T16:26:03","modified_gmt":"2019-05-31T16:26:03","slug":"las-sorprendentes-tendencias-en-el-marketing-digital","status":"publish","type":"post","link":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/","title":{"rendered":"Las sorprendentes tendencias en el marketing digital"},"content":{"rendered":"\n<p>La innovaci\u00f3n es la base en las tendencias en el marketing digital. Algunas personan piensan err\u00f3neamente que incorporar la tecnolog\u00eda a sus estrategias de publicidad, es hacer marketing digital.<\/p>\n\n\n\n<p>Tenemos que decir que no es as\u00ed.  Para estar vigentes en el mercado y atraer m\u00e1s clientes, se tiene que hacer un dise\u00f1o estrat\u00e9gico. No basta con estar subiendo fotos sin ton ni son. Lo que  se debe hacer, para generar ventas, es una campa\u00f1a con direcci\u00f3n.<\/p>\n\n\n\n<p>Las agencias de publicidad digital deben entregar a sus clientes resultados que se ver\u00e1n reflejados en sus ventas. Para ello se debe estar en constante actualizaci\u00f3n para estar vigentes en el mercado. A continuaci\u00f3n te mencionamos algunas de las herramientas que se utilizan en el desempe\u00f1o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tendencias en el marketing digital<\/h2>\n\n\n\n<p>La inteligencia artificial cada vez esta m\u00e1s presente en el marketing digital. <\/p>\n\n\n\n<p>Los Chatbots. Son una manera  novedosa y efectiva de estar en contacto con los clientes, resolver dudas, hacer ofertas y ventas, a trav\u00e9s de las redes sociales.<\/p>\n\n\n\n<p>Las b\u00fasquedas de voz (voice search) influencers, las historias ef\u00edmeras (fast content) son tendencias en el maketing digital. Se deben incorporar a las estrategias de mercado.<\/p>\n\n\n\n<p> Se dice que  9 de cada 10 internautas consumen videos de las marcas que siguen en redes sociales. El 84% del contenido que se consume en internet es audiovisual. El&nbsp;&nbsp;Video Marketing tiene un impacto muy efectivo en las ventas.<\/p>\n\n\n\n<p> La realidad aumentada, virtual, las digital wallets, la geomarketing, uso de robots en tiendas y entregas v\u00eda drones, son cada vez m\u00e1s utilizados. <\/p>\n\n\n\n<p>Las tendencias en el marketing digital, es ofrecer a los clientes todas las novedades para que los usuarios finales se beneficien de todos los adelantos de la tecnolog\u00eda y tengan mayor comodidad al hacer compras.<\/p>\n\n\n\n<p>El mundo de la mercadotecnia digital, la tecnolog\u00eda y la inteligencia artificial, d\u00eda con d\u00eda evolucionan. No te quedes en el pasado. Tus productos o servicios pueden estar al alcance de todos. Para poder lograrlo ac\u00e9rcate a BIBU, y de esta manera tus ventas subir\u00e1n como la espuma<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La innovaci\u00f3n es la base en las tendencias en el marketing digital. Algunas personan piensan err\u00f3neamente que incorporar la tecnolog\u00eda a sus estrategias de publicidad, es hacer marketing digital. Tenemos que decir que no es as\u00ed. Para estar vigentes en el mercado y atraer m\u00e1s clientes, se tiene que hacer un dise\u00f1o estrat\u00e9gico. No basta [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1631,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1621","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Las sorprendentes tendencias en el marketing digital - BiBU<\/title>\n<meta name=\"description\" content=\"La innovaci\u00f3n es la base en las tendencias en el marketing digital. Los expertos nos dicen cu\u00e1les ser\u00e1n las herramientas que revolucionan este ramo.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Las sorprendentes tendencias en el marketing digital - BiBU\" \/>\n<meta property=\"og:description\" content=\"La innovaci\u00f3n es la base en las tendencias en el marketing digital. Los expertos nos dicen cu\u00e1les ser\u00e1n las herramientas que revolucionan este ramo.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/\" \/>\n<meta property=\"og:site_name\" content=\"BiBU\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-31T16:26:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bibu.com.mx\/wp-content\/uploads\/2019\/05\/internet-marketing-1802610_1280.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"774\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Redacci\u00f3n\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redacci\u00f3n\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/\"},\"author\":{\"name\":\"Redacci\u00f3n\",\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/#\\\/schema\\\/person\\\/47e07f75eb9a147a957cdef89f9907bc\"},\"headline\":\"Las sorprendentes tendencias en el marketing digital\",\"datePublished\":\"2019-05-31T16:26:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/\"},\"wordCount\":368,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/bibu.com.mx\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/internet-marketing-1802610_1280.png\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/\",\"url\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/\",\"name\":\"Las sorprendentes tendencias en el marketing digital - BiBU\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/bibu.com.mx\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/internet-marketing-1802610_1280.png\",\"datePublished\":\"2019-05-31T16:26:03+00:00\",\"description\":\"La innovaci\u00f3n es la base en las tendencias en el marketing digital. Los expertos nos dicen cu\u00e1les ser\u00e1n las herramientas que revolucionan este ramo.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/#primaryimage\",\"url\":\"https:\\\/\\\/bibu.com.mx\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/internet-marketing-1802610_1280.png\",\"contentUrl\":\"https:\\\/\\\/bibu.com.mx\\\/wp-content\\\/uploads\\\/2019\\\/05\\\/internet-marketing-1802610_1280.png\",\"width\":1280,\"height\":774},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/las-sorprendentes-tendencias-en-el-marketing-digital\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Las sorprendentes tendencias en el marketing digital\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/#website\",\"url\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/\",\"name\":\"BiBU\",\"description\":\"Growth Partner\",\"publisher\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/#organization\",\"name\":\"BiBU\",\"url\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/bibu.com.mx\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/cropped-fav_bilateral-1.jpg\",\"contentUrl\":\"https:\\\/\\\/bibu.com.mx\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/cropped-fav_bilateral-1.jpg\",\"width\":1463,\"height\":1462,\"caption\":\"BiBU\"},\"image\":{\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/#\\\/schema\\\/person\\\/47e07f75eb9a147a957cdef89f9907bc\",\"name\":\"Redacci\u00f3n\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/edcb11213f6dc27e59e8dad9ee32d27239af6a9e80cd0e43989043a8a700c891?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/edcb11213f6dc27e59e8dad9ee32d27239af6a9e80cd0e43989043a8a700c891?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/edcb11213f6dc27e59e8dad9ee32d27239af6a9e80cd0e43989043a8a700c891?s=96&d=mm&r=g\",\"caption\":\"Redacci\u00f3n\"},\"url\":\"https:\\\/\\\/bibu.com.mx\\\/inicio\\\/author\\\/redaccion\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Las sorprendentes tendencias en el marketing digital - BiBU","description":"La innovaci\u00f3n es la base en las tendencias en el marketing digital. Los expertos nos dicen cu\u00e1les ser\u00e1n las herramientas que revolucionan este ramo.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/","og_locale":"es_ES","og_type":"article","og_title":"Las sorprendentes tendencias en el marketing digital - BiBU","og_description":"La innovaci\u00f3n es la base en las tendencias en el marketing digital. Los expertos nos dicen cu\u00e1les ser\u00e1n las herramientas que revolucionan este ramo.","og_url":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/","og_site_name":"BiBU","article_published_time":"2019-05-31T16:26:03+00:00","og_image":[{"width":1280,"height":774,"url":"https:\/\/bibu.com.mx\/wp-content\/uploads\/2019\/05\/internet-marketing-1802610_1280.png","type":"image\/png"}],"author":"Redacci\u00f3n","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Redacci\u00f3n","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/#article","isPartOf":{"@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/"},"author":{"name":"Redacci\u00f3n","@id":"https:\/\/bibu.com.mx\/inicio\/#\/schema\/person\/47e07f75eb9a147a957cdef89f9907bc"},"headline":"Las sorprendentes tendencias en el marketing digital","datePublished":"2019-05-31T16:26:03+00:00","mainEntityOfPage":{"@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/"},"wordCount":368,"commentCount":0,"publisher":{"@id":"https:\/\/bibu.com.mx\/inicio\/#organization"},"image":{"@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/#primaryimage"},"thumbnailUrl":"https:\/\/bibu.com.mx\/wp-content\/uploads\/2019\/05\/internet-marketing-1802610_1280.png","articleSection":["Blog"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/","url":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/","name":"Las sorprendentes tendencias en el marketing digital - BiBU","isPartOf":{"@id":"https:\/\/bibu.com.mx\/inicio\/#website"},"primaryImageOfPage":{"@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/#primaryimage"},"image":{"@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/#primaryimage"},"thumbnailUrl":"https:\/\/bibu.com.mx\/wp-content\/uploads\/2019\/05\/internet-marketing-1802610_1280.png","datePublished":"2019-05-31T16:26:03+00:00","description":"La innovaci\u00f3n es la base en las tendencias en el marketing digital. Los expertos nos dicen cu\u00e1les ser\u00e1n las herramientas que revolucionan este ramo.","breadcrumb":{"@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/#primaryimage","url":"https:\/\/bibu.com.mx\/wp-content\/uploads\/2019\/05\/internet-marketing-1802610_1280.png","contentUrl":"https:\/\/bibu.com.mx\/wp-content\/uploads\/2019\/05\/internet-marketing-1802610_1280.png","width":1280,"height":774},{"@type":"BreadcrumbList","@id":"https:\/\/bibu.com.mx\/inicio\/las-sorprendentes-tendencias-en-el-marketing-digital\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/bibu.com.mx\/inicio\/"},{"@type":"ListItem","position":2,"name":"Las sorprendentes tendencias en el marketing digital"}]},{"@type":"WebSite","@id":"https:\/\/bibu.com.mx\/inicio\/#website","url":"https:\/\/bibu.com.mx\/inicio\/","name":"BiBU","description":"Growth Partner","publisher":{"@id":"https:\/\/bibu.com.mx\/inicio\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bibu.com.mx\/inicio\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/bibu.com.mx\/inicio\/#organization","name":"BiBU","url":"https:\/\/bibu.com.mx\/inicio\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/bibu.com.mx\/inicio\/#\/schema\/logo\/image\/","url":"https:\/\/bibu.com.mx\/wp-content\/uploads\/2026\/07\/cropped-fav_bilateral-1.jpg","contentUrl":"https:\/\/bibu.com.mx\/wp-content\/uploads\/2026\/07\/cropped-fav_bilateral-1.jpg","width":1463,"height":1462,"caption":"BiBU"},"image":{"@id":"https:\/\/bibu.com.mx\/inicio\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bibu.com.mx\/inicio\/#\/schema\/person\/47e07f75eb9a147a957cdef89f9907bc","name":"Redacci\u00f3n","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/edcb11213f6dc27e59e8dad9ee32d27239af6a9e80cd0e43989043a8a700c891?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/edcb11213f6dc27e59e8dad9ee32d27239af6a9e80cd0e43989043a8a700c891?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/edcb11213f6dc27e59e8dad9ee32d27239af6a9e80cd0e43989043a8a700c891?s=96&d=mm&r=g","caption":"Redacci\u00f3n"},"url":"https:\/\/bibu.com.mx\/inicio\/author\/redaccion\/"}]}},"_links":{"self":[{"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/posts\/1621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/comments?post=1621"}],"version-history":[{"count":0,"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/posts\/1621\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/media\/1631"}],"wp:attachment":[{"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/media?parent=1621"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/categories?post=1621"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bibu.com.mx\/inicio\/wp-json\/wp\/v2\/tags?post=1621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}