{"id":15567,"date":"2026-10-02T12:20:46","date_gmt":"2026-10-02T18:20:46","guid":{"rendered":"https:\/\/bibu.com.mx\/inicio\/?page_id=15567"},"modified":"2026-10-05T16:24:27","modified_gmt":"2026-10-05T22:24:27","slug":"inicio","status":"publish","type":"page","link":"https:\/\/bibu.com.mx\/inicio\/","title":{"rendered":"Inicio 2"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"15567\" class=\"elementor elementor-15567\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-805e678 e-con-full e-flex e-con e-parent\" data-id=\"805e678\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e7fa63 elementor-widget elementor-widget-html\" data-id=\"5e7fa63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!-- ============================================================\r\n BiBU \u00b7 Inicio \u00b7 widget HTML para Elementor (plantilla \"Lienzo de Elementor\")\r\n   Falta solo pegar el bloque base del pixel de OpenAI (ver comentario PIXEL OPENAI).\r\n ============================================================ -->\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\r\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Cormorant+Garamond:ital,wght@0,500;0,600;0,700;1,500;1,600;1,700&family=Montserrat:wght@400;500;600;700;800&display=swap\" rel=\"stylesheet\">\r\n<style>\r\n#bibu-web{--ink:#111110;--ink2:#1c1c1a;--gold:#B8962E;--gold-d:#8a6f1f;--gold-t:#F4EAD1;--gold-s:#FBF5E7;--paper:#fff;--card:#FBFAF7;--line:#E3DFD3;--grey:#6f6d65;--text:#2b2a26;--r:14px}\r\n#bibu-web,#bibu-web *{box-sizing:border-box;margin:0;padding:0;font-variant-numeric:lining-nums}\r\n#bibu-web{font-family:'Montserrat',Arial,sans-serif;color:var(--text);background:#fff;line-height:1.6;font-size:16px}\r\n#bibu-web a{color:inherit;text-decoration:none}\r\n#bibu-web img{max-width:100%;display:block}\r\n#bibu-web .wrap{max-width:1180px;margin:0 auto;padding:0 24px}\r\n#bibu-web .serif{font-family:'Cormorant Garamond',Georgia,serif}\r\n#bibu-web h1,#bibu-web h2{font-family:'Cormorant Garamond',Georgia,serif;font-weight:600;color:var(--ink);line-height:1.05;letter-spacing:-.3px}\r\n#bibu-web h1{font-size:clamp(40px,6vw,72px)}\r\n#bibu-web h2{font-size:clamp(32px,4.4vw,50px)}\r\n#bibu-web h1 em,#bibu-web h2 em{color:var(--gold);font-style:italic}\r\n#bibu-web h3{font-size:18px;font-weight:700;color:var(--ink);line-height:1.3}\r\n#bibu-web .eyebrow{display:inline-block;font-size:12px;font-weight:700;letter-spacing:2.6px;text-transform:uppercase;color:var(--gold-d);margin-bottom:16px}\r\n#bibu-web .lead{font-size:18px;color:var(--grey);max-width:720px;margin-top:18px}\r\n#bibu-web section{padding:96px 0}\r\n#bibu-web .sec-head{max-width:780px;margin-bottom:48px}\r\n#bibu-web .center{text-align:center;margin-left:auto;margin-right:auto}\r\n#bibu-web .center .lead{margin-left:auto;margin-right:auto}\r\n#bibu-web \/* buttons *\/\r\n.btn{display:inline-flex;align-items:center;gap:10px;font-weight:700;font-size:15px;padding:16px 26px;border-radius:999px;border:2px solid transparent;cursor:pointer;transition:.2s;font-family:inherit}\r\n#bibu-web .btn-gold{background:var(--gold);color:var(--ink)}\r\n#bibu-web .btn-gold:hover{background:#c9a53a}\r\n#bibu-web .btn-dark{background:var(--ink);color:#fff}\r\n#bibu-web .btn-dark:hover{background:#2c2c2a}\r\n#bibu-web .btn-ghost{border-color:currentColor;color:inherit;background:transparent}\r\n#bibu-web .btn-ghost:hover{background:rgba(184,150,46,.12)}\r\n#bibu-web .btn .arr{transition:.2s}\r\n#bibu-web .btn:hover .arr{transform:translateX(3px)}\r\n#bibu-web .cta-row{display:flex;flex-wrap:wrap;gap:14px;margin-top:34px;align-items:center}\r\n#bibu-web .micro{font-size:13px;color:var(--grey);margin-top:14px}\r\n#bibu-web \/* nav *\/\r\nheader{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.96);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}\r\n#bibu-web .nav{display:flex;align-items:center;justify-content:space-between;height:78px}\r\n#bibu-web .nav .logo{height:44px;cursor:pointer}\r\n#bibu-web .nav ul{display:flex;gap:30px;list-style:none;align-items:center}\r\n#bibu-web .nav ul a{font-size:14px;font-weight:600;color:var(--ink);position:relative;padding:6px 0}\r\n#bibu-web .nav ul a.active::after,#bibu-web .nav ul a:hover::after{content:'';position:absolute;left:0;right:0;bottom:-2px;height:2px;background:var(--gold)}\r\n#bibu-web .nav .btn{padding:12px 20px;font-size:14px}\r\n#bibu-web .burger{display:none;background:none;border:0;font-size:26px;cursor:pointer;color:var(--ink)}\r\n#bibu-web \/* hero *\/\r\n.hero{background:var(--ink);color:#fff;padding:110px 0 90px;position:relative;overflow:hidden}\r\n#bibu-web .hero::before{content:'';position:absolute;right:-180px;top:-180px;width:620px;height:620px;border-radius:50%;border:1px solid rgba(184,150,46,.28)}\r\n#bibu-web .hero::after{content:'';position:absolute;right:-60px;top:-60px;width:380px;height:380px;border-radius:50%;border:1px solid rgba(184,150,46,.18)}\r\n#bibu-web .hero h1{color:#fff;max-width:900px}\r\n#bibu-web .hero .lead{color:#cfccc2}\r\n#bibu-web .hero .eyebrow{color:var(--gold)}\r\n#bibu-web .hero .micro{color:#a9a69c}\r\n#bibu-web .proof{display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin-top:70px;border-top:1px solid rgba(255,255,255,.14)}\r\n#bibu-web .proof div{padding:26px 22px 0 0}\r\n#bibu-web .proof b{display:block;font-family:'Cormorant Garamond',Georgia,serif;font-size:48px;font-weight:600;color:var(--gold);line-height:1}\r\n#bibu-web .proof span{font-size:13.5px;color:#cfccc2;display:block;margin-top:8px;max-width:220px}\r\n#bibu-web .proof-note{font-size:12px;color:#8f8c83;margin-top:22px}\r\n#bibu-web \/* pains *\/\r\n.pains{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}\r\n#bibu-web .pain{background:var(--card);border:1px solid var(--line);border-radius:var(--r);padding:26px}\r\n#bibu-web .pain .q{font-family:'Cormorant Garamond',Georgia,serif;font-size:40px;color:var(--gold);line-height:.6;display:block;height:20px}\r\n#bibu-web .pain h3{margin:6px 0 8px}\r\n#bibu-web .pain p{font-size:14.5px;color:var(--grey)}\r\n#bibu-web .pain-close{margin-top:34px;font-size:17px;color:var(--ink);font-weight:600}\r\n#bibu-web .pain-close em{font-style:normal;color:var(--gold-d)}\r\n#bibu-web \/* three fronts *\/\r\n.bg-soft{background:var(--gold-s)}\r\n#bibu-web .fronts{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;counter-reset:f}\r\n#bibu-web .front{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:30px 28px;position:relative}\r\n#bibu-web .front .n{font-family:'Cormorant Garamond',Georgia,serif;font-size:56px;color:var(--gold);line-height:1;font-weight:600}\r\n#bibu-web .front h3{margin:10px 0 10px;font-size:20px}\r\n#bibu-web .front p{font-size:15px;color:var(--grey)}\r\n#bibu-web .front .tag{display:inline-block;margin-top:16px;font-size:12px;font-weight:700;color:var(--gold-d);background:var(--gold-t);padding:5px 12px;border-radius:99px}\r\n#bibu-web .unite{display:grid;grid-template-columns:1fr 1fr;gap:18px;margin-top:18px}\r\n#bibu-web .unite div{background:var(--ink);color:#fff;border-radius:var(--r);padding:26px 28px}\r\n#bibu-web .unite b{display:block;font-size:12px;letter-spacing:2.4px;text-transform:uppercase;color:var(--gold);margin-bottom:8px}\r\n#bibu-web .unite p{font-size:15px;color:#d8d5cb}\r\n#bibu-web \/* steps *\/\r\n.steps{display:grid;grid-template-columns:repeat(5,1fr);gap:14px;position:relative}\r\n#bibu-web .stp{border-top:3px solid var(--line);padding-top:18px}\r\n#bibu-web .stp.live{border-color:var(--gold)}\r\n#bibu-web .stp small{font-size:11px;font-weight:700;letter-spacing:2px;text-transform:uppercase;color:var(--gold-d)}\r\n#bibu-web .stp h3{margin:4px 0 8px}\r\n#bibu-web .stp p{font-size:14px;color:var(--grey)}\r\n#bibu-web .monthly{display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin-top:40px;border:1px solid var(--line);border-radius:var(--r);overflow:hidden}\r\n#bibu-web .monthly div{padding:24px;background:var(--card)}\r\n#bibu-web .monthly div+div{border-left:1px solid var(--line)}\r\n#bibu-web .monthly b{font-family:'Cormorant Garamond',Georgia,serif;font-size:34px;color:var(--gold);font-weight:600;line-height:1}\r\n#bibu-web .monthly h3{font-size:16px;margin:8px 0 6px}\r\n#bibu-web .monthly p{font-size:14px;color:var(--grey)}\r\n#bibu-web .monthly .hl{background:var(--gold-s)}\r\n#bibu-web \/* cases *\/\r\n.cases{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}\r\n#bibu-web .case{border:1px solid var(--line);border-radius:var(--r);padding:22px;background:#fff;display:flex;flex-direction:column;cursor:pointer;transition:.2s}\r\n#bibu-web .case:hover{border-color:var(--gold);transform:translateY(-2px);box-shadow:0 10px 30px rgba(17,17,16,.06)}\r\n#bibu-web .case .ind{font-size:11px;font-weight:700;letter-spacing:1.6px;text-transform:uppercase;color:var(--gold-d)}\r\n#bibu-web .case h3{font-size:16px;margin:6px 0 14px;min-height:42px}\r\n#bibu-web .case .nums{display:grid;grid-template-columns:repeat(3,1fr);gap:6px;border-top:1px solid var(--line);padding-top:14px;margin-top:auto}\r\n#bibu-web .case .nums b{display:block;font-family:'Cormorant Garamond',Georgia,serif;font-size:28px;color:var(--ink);font-weight:600;line-height:1}\r\n#bibu-web .case .nums span{font-size:10.5px;color:var(--grey);line-height:1.3;display:block;margin-top:4px}\r\n#bibu-web .case .more{font-size:12.5px;color:var(--gold-d);font-weight:700;margin-top:14px}\r\n#bibu-web .case .detail{display:none;font-size:13.5px;color:var(--text);margin-top:12px;border-top:1px dashed var(--line);padding-top:12px}\r\n#bibu-web .case.open .detail{display:block}\r\n#bibu-web .case.open .more{display:none}\r\n#bibu-web .cases-note{font-size:13px;color:var(--grey);margin-top:22px;max-width:880px}\r\n#bibu-web \/* fit *\/\r\n.fit{display:grid;grid-template-columns:1fr 1fr;gap:18px}\r\n#bibu-web .fit > div{border-radius:var(--r);padding:34px}\r\n#bibu-web .fit .yes{background:var(--gold-s);border:1px solid var(--line)}\r\n#bibu-web .fit .no{background:var(--ink);color:#fff}\r\n#bibu-web .fit .no h3{color:#fff}\r\n#bibu-web .fit h3{font-size:20px;margin-bottom:18px}\r\n#bibu-web .fit li{list-style:none;position:relative;padding-left:30px;margin-bottom:12px;font-size:15px}\r\n#bibu-web .fit li::before{position:absolute;left:0;top:0;font-weight:800}\r\n#bibu-web .fit .yes li::before{content:'\u2713';color:var(--gold-d)}\r\n#bibu-web .fit .no li::before{content:'\u2014';color:var(--gold)}\r\n#bibu-web .fit .no li{color:#d8d5cb}\r\n#bibu-web \/* boundary band *\/\r\n.band{background:var(--ink);color:#fff;border-radius:22px;padding:56px;display:grid;grid-template-columns:1.2fr 1fr;gap:40px;align-items:center}\r\n#bibu-web .band h2{color:#fff}\r\n#bibu-web .band p{color:#d8d5cb;font-size:16px;margin-bottom:12px}\r\n#bibu-web .band p strong{color:var(--gold)}\r\n#bibu-web \/* includes *\/\r\n.incl{display:grid;grid-template-columns:repeat(2,1fr);gap:0;border:1px solid var(--line);border-radius:var(--r);overflow:hidden}\r\n#bibu-web .incl > div{padding:28px 30px;display:grid;grid-template-columns:56px 1fr;gap:6px 16px;border-bottom:1px solid var(--line);background:#fff}\r\n#bibu-web .incl > div:nth-child(odd){border-right:1px solid var(--line)}\r\n#bibu-web .incl .n{font-family:'Cormorant Garamond',Georgia,serif;font-size:40px;color:var(--gold);line-height:1;font-weight:600;grid-row:span 2}\r\n#bibu-web .incl p{font-size:14.5px;color:var(--grey)}\r\n#bibu-web .incl .last{grid-column:1\/-1;background:var(--gold-s);border-right:none!important;border-bottom:none}\r\n#bibu-web .deliv{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}\r\n#bibu-web .deliv div{border:1px solid var(--line);border-radius:var(--r);padding:24px;background:#fff}\r\n#bibu-web .deliv b{font-family:'Cormorant Garamond',Georgia,serif;font-size:34px;color:var(--gold);font-weight:600;display:block;line-height:1}\r\n#bibu-web .deliv h3{font-size:15.5px;margin:8px 0 6px}\r\n#bibu-web .deliv p{font-size:14px;color:var(--grey)}\r\n#bibu-web .measure{display:grid;grid-template-columns:1fr 1fr;gap:18px}\r\n#bibu-web .measure div{border-radius:var(--r);padding:30px}\r\n#bibu-web .measure .not{background:var(--card);border:1px solid var(--line)}\r\n#bibu-web .measure .yes{background:var(--ink);color:#fff}\r\n#bibu-web .measure .yes h3{color:var(--gold)}\r\n#bibu-web .measure h3{margin-bottom:12px}\r\n#bibu-web .measure p{font-size:15px}\r\n#bibu-web .measure .not p{color:var(--grey)}\r\n#bibu-web .measure .yes p{color:#d8d5cb}\r\n#bibu-web .roles{display:grid;grid-template-columns:1fr 1fr;gap:18px}\r\n#bibu-web .roles div{border:1px solid var(--line);border-radius:var(--r);padding:28px;background:#fff}\r\n#bibu-web .roles small{font-size:11px;font-weight:700;letter-spacing:2px;text-transform:uppercase;color:var(--gold-d)}\r\n#bibu-web .roles h3{margin:4px 0 8px;font-size:20px}\r\n#bibu-web .roles p{font-size:15px;color:var(--grey)}\r\n#bibu-web \/* faq *\/\r\n.faq details{border-bottom:1px solid var(--line);padding:22px 0}\r\n#bibu-web .faq summary{list-style:none;cursor:pointer;font-weight:700;font-size:17px;color:var(--ink);display:flex;justify-content:space-between;gap:20px}\r\n#bibu-web .faq summary::-webkit-details-marker{display:none}\r\n#bibu-web .faq summary::after{content:'+';font-size:26px;color:var(--gold);line-height:1;transition:.2s}\r\n#bibu-web .faq details[open] summary::after{transform:rotate(45deg)}\r\n#bibu-web .faq details p{margin-top:12px;color:var(--grey);font-size:15.5px;max-width:860px}\r\n#bibu-web \/* contact form *\/\r\n.contact{background:var(--ink);color:#fff}\r\n#bibu-web .contact h2{color:#fff}\r\n#bibu-web .contact .lead{color:#cfccc2}\r\n#bibu-web .cgrid{display:grid;grid-template-columns:1fr 1.1fr;gap:56px;align-items:start}\r\n#bibu-web .what li{list-style:none;padding:14px 0;border-bottom:1px solid rgba(255,255,255,.12);display:grid;grid-template-columns:34px 1fr;gap:12px;font-size:15px;color:#d8d5cb}\r\n#bibu-web .what li b{color:var(--gold);font-family:'Cormorant Garamond',Georgia,serif;font-size:22px;line-height:1.1}\r\n#bibu-web .form{background:#fff;color:var(--text);border-radius:20px;padding:34px}\r\n#bibu-web .form h3{font-size:20px}\r\n#bibu-web .form .stepl{font-size:12px;font-weight:700;letter-spacing:2px;text-transform:uppercase;color:var(--gold-d);margin-bottom:4px}\r\n#bibu-web .fg{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:20px}\r\n#bibu-web .fg .full{grid-column:1\/-1}\r\n#bibu-web label{font-size:12.5px;font-weight:700;color:var(--ink);display:block;margin-bottom:6px}\r\n#bibu-web input,#bibu-web select{width:100%;font-family:inherit;font-size:15px;padding:13px 14px;border:1px solid var(--line);border-radius:10px;background:var(--card);color:var(--ink)}\r\n#bibu-web input:focus,#bibu-web select:focus{outline:2px solid var(--gold);border-color:var(--gold)}\r\n#bibu-web .form .btn{width:100%;justify-content:center;margin-top:20px}\r\n#bibu-web .form .priv{font-size:11.5px;color:var(--grey);margin-top:12px;text-align:center}\r\n#bibu-web .cal{display:none}\r\n#bibu-web .cal .slots{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-top:18px}\r\n#bibu-web .cal .slots button{font-family:inherit;border:1px solid var(--line);background:var(--card);padding:12px;border-radius:10px;font-weight:600;cursor:pointer;font-size:14px}\r\n#bibu-web .cal .slots button:hover{border-color:var(--gold);background:var(--gold-s)}\r\n#bibu-web .calframe{width:100%;height:620px;border:1px solid var(--line);border-radius:12px;margin-top:16px;background:var(--card)}\r\n#bibu-web .proto{font-size:12px;background:var(--gold-t);color:var(--gold-d);padding:10px 12px;border-radius:8px;margin-top:16px}\r\n#bibu-web .alt{margin-top:26px;display:flex;flex-wrap:wrap;gap:12px}\r\n#bibu-web .alt a{font-size:14px;font-weight:600;color:#fff;border:1px solid rgba(255,255,255,.25);padding:11px 18px;border-radius:999px}\r\n#bibu-web .alt a:hover{border-color:var(--gold);color:var(--gold)}\r\n#bibu-web \/* lead magnet *\/\r\n.magnet{display:grid;grid-template-columns:1.3fr 1fr;gap:40px;align-items:center;background:var(--gold-s);border:1px solid var(--line);border-radius:22px;padding:48px}\r\n#bibu-web .magnet form{display:flex;gap:10px;flex-wrap:wrap}\r\n#bibu-web .magnet input{flex:1;min-width:200px;background:#fff}\r\n#bibu-web footer{background:#0b0b0a;color:#a9a69c;padding:56px 0 30px;font-size:14px}\r\n#bibu-web .fgrid{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:30px}\r\n#bibu-web footer h4{color:#fff;font-size:13px;letter-spacing:2px;text-transform:uppercase;margin-bottom:14px}\r\n#bibu-web footer li{list-style:none;margin-bottom:8px}\r\n#bibu-web footer a:hover{color:var(--gold)}\r\n#bibu-web .fbot{border-top:1px solid #262624;margin-top:40px;padding-top:20px;display:flex;justify-content:space-between;flex-wrap:wrap;gap:10px;font-size:12.5px}\r\n#bibu-web .wa{position:fixed;right:22px;bottom:22px;z-index:60;background:#25D366;color:#fff;width:58px;height:58px;border-radius:50%;display:flex;align-items:center;justify-content:center;box-shadow:0 8px 24px rgba(0,0,0,.2)}\r\n#bibu-web .wa svg{width:30px;height:30px}\r\n#bibu-web \/* GP hero *\/\r\n.gphero{background:linear-gradient(180deg,var(--gold-s),#fff);padding:100px 0 80px}\r\n#bibu-web .gphero .grid{display:grid;grid-template-columns:1.3fr 1fr;gap:50px;align-items:center}\r\n#bibu-web .gpcard{background:var(--ink);color:#fff;border-radius:20px;padding:32px}\r\n#bibu-web .gpcard h3{color:var(--gold);font-size:13px;letter-spacing:2.4px;text-transform:uppercase;margin-bottom:10px}\r\n#bibu-web .gpcard li{list-style:none;padding:12px 0;border-bottom:1px solid rgba(255,255,255,.12);display:flex;justify-content:space-between;gap:14px;font-size:14.5px;color:#d8d5cb}\r\n#bibu-web .gpcard li:last-child{border:none}\r\n#bibu-web .gpcard li b{color:#fff;font-weight:700;text-align:right}\r\n@media(max-width:960px){\r\n  #bibu-web .nav ul{display:none;position:absolute;top:78px;left:0;right:0;background:#fff;flex-direction:column;padding:20px;border-bottom:1px solid var(--line);gap:18px}\r\n  #bibu-web .nav ul.show{display:flex}\r\n  #bibu-web .burger{display:block}\r\n  #bibu-web .nav .btn.desk{display:none}\r\n  #bibu-web .proof{grid-template-columns:1fr 1fr}\r\n  #bibu-web .pains,#bibu-web .fronts,#bibu-web .deliv{grid-template-columns:1fr}\r\n  #bibu-web .steps{grid-template-columns:1fr 1fr}\r\n  #bibu-web .monthly{grid-template-columns:1fr 1fr}\r\n  #bibu-web .monthly div+div{border-left:none}\r\n  #bibu-web .monthly div{border-top:1px solid var(--line)}\r\n  #bibu-web .cases{grid-template-columns:1fr 1fr}\r\n  #bibu-web .fit,#bibu-web .unite,#bibu-web .band,#bibu-web .cgrid,#bibu-web .measure,#bibu-web .roles,#bibu-web .magnet,#bibu-web .gphero .grid,#bibu-web .incl{grid-template-columns:1fr}\r\n  #bibu-web .incl > 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data-page=\"inicio\">\r\n<header>\r\n  <div class=\"wrap nav\">\r\n    <a href=\"https:\/\/bibu.com.mx\/inicio\/\"><img decoding=\"async\" class=\"logo\" src=\"https:\/\/bibu.com.mx\/wp-content\/uploads\/2026\/10\/logo-bilateral-business.jpg\" alt=\"Bilateral Business \u00b7 Growth Partners\"><\/a>\r\n    <ul class=\"bw-menu\">\r\n      <li><a href=\"https:\/\/bibu.com.mx\/inicio\/\" class=\"active\">Inicio<\/a><\/li>\r\n      <li><a href=\"https:\/\/bibu.com.mx\/growth-partner\/\">Growth Partner<\/a><\/li>\r\n      <li><a href=\"#casos\">Casos<\/a><\/li>\r\n      <li><a href=\"https:\/\/bibu.com.mx\/growth-partner\/#preguntas\">Preguntas<\/a><\/li>\r\n      <li><a href=\"https:\/\/bibu.com.mx\/blog\/\">Blog<\/a><\/li>\r\n    <\/ul>\r\n    <a class=\"btn btn-dark desk\" href=\"#diagnostico\">Agenda tu diagn\u00f3stico <span class=\"arr\">\u2192<\/span><\/a>\r\n    <button class=\"burger\" type=\"button\" aria-label=\"Men\u00fa\">\u2261<\/button>\r\n  <\/div>\r\n<\/header>\r\n<main>\r\n\r\n  <div class=\"hero\">\r\n    <div class=\"wrap\">\r\n      <span class=\"eyebrow\">Growth Partner B2B \u00b7 M\u00e9xico<\/span>\r\n      <h1>Tu empresa no deber\u00eda crecer <em>solo cuando alguien te recomienda.<\/em><\/h1>\r\n      <p class=\"lead\">Somos tu equipo externo de marketing y prospecci\u00f3n. Construimos autoridad con contenido, generamos demanda con campa\u00f1as y buscamos activamente a las empresas que quieres como clientes. Tu equipo recibe prospectos con inter\u00e9s, listos para cerrar.<\/p>\r\n      <div class=\"cta-row\">\r\n        <a class=\"btn btn-gold\" href=\"#diagnostico\">Agenda tu diagn\u00f3stico comercial <span class=\"arr\">\u2192<\/span><\/a>\r\n        <a class=\"btn btn-ghost\" href=\"#casos\">Ver resultados por industria<\/a>\r\n      <\/div>\r\n      <p class=\"micro\">30 minutos con un estratega. Sin costo. Si no somos la soluci\u00f3n, te lo decimos.<\/p>\r\n      <div class=\"proof\">\r\n        <div><b>10 a\u00f1os<\/b><span>generando crecimiento en empresas B2B<\/span><\/div>\r\n        <div><b>\u2248 50<\/b><span>contactos nuevos al mes alineados a tu cliente ideal<\/span><\/div>\r\n        <div><b>\u2248 15%<\/b><span>avanza a conversaci\u00f3n comercial u oportunidad<\/span><\/div>\r\n        <div><b>7 a 8<\/b><span>oportunidades comerciales nuevas al mes<\/span><\/div>\r\n      <\/div>\r\n      <p class=\"proof-note\">Promedio de 8 empresas B2B con Growth Partner. Resultados observados entre los primeros 90 d\u00edas y 6 meses.<\/p>\r\n    <\/div>\r\n  <\/div>\r\n\r\n  <section>\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\">\r\n        <span class=\"eyebrow\">\u00bfTe suena?<\/span>\r\n        <h2>Vendes bien. El problema es <em>de d\u00f3nde viene<\/em> el siguiente cliente.<\/h2>\r\n      <\/div>\r\n      <div class=\"pains\">\r\n        <div class=\"pain\"><span class=\"q\">\u201c<\/span><h3>Los buenos meses dependen de una recomendaci\u00f3n<\/h3><p>Cuando los referidos se frenan, las ventas tambi\u00e9n. Y no hay forma de saber cu\u00e1ndo llegar\u00e1 el siguiente.<\/p><\/div>\r\n        <div class=\"pain\"><span class=\"q\">\u201c<\/span><h3>Tu equipo cierra, pero no tiene tiempo de buscar<\/h3><p>Entre cotizar, atender y dar servicio, la prospecci\u00f3n siempre queda para despu\u00e9s.<\/p><\/div>\r\n        <div class=\"pain\"><span class=\"q\">\u201c<\/span><h3>Tienes web y redes, pero no te traen clientes<\/h3><p>Publicas, pero nadie que compre te escribe. La presencia digital funciona como tarjeta de presentaci\u00f3n, no como fuente de negocio.<\/p><\/div>\r\n        <div class=\"pain\"><span class=\"q\">\u201c<\/span><h3>Invertiste en pauta y llegaron contactos que no compran<\/h3><p>Muchos registros, pocas empresas con capacidad real de compra.<\/p><\/div>\r\n        <div class=\"pain\"><span class=\"q\">\u201c<\/span><h3>Marketing y ventas van por caminos distintos<\/h3><p>Lo que se publica no le habla a quien tu equipo quiere venderle.<\/p><\/div>\r\n        <div class=\"pain\"><span class=\"q\">\u201c<\/span><h3>No sabes cu\u00e1ntas oportunidades tendr\u00e1s el pr\u00f3ximo mes<\/h3><p>Sin datos, planear el crecimiento es adivinar.<\/p><\/div>\r\n      <\/div>\r\n      <p class=\"pain-close\">Si reconoces dos o m\u00e1s, no te falta un vendedor ni una campa\u00f1a. <em>Te falta un sistema.<\/em><\/p>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section class=\"bg-soft\">\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\">\r\n        <span class=\"eyebrow\">C\u00f3mo generamos resultados<\/span>\r\n        <h2>Tres frentes que trabajan <em>sobre las mismas empresas<\/em><\/h2>\r\n        <p class=\"lead\">Ning\u00fan resultado viene de un solo frente. Separados rinden poco; juntos se multiplican.<\/p>\r\n      <\/div>\r\n      <div class=\"fronts\">\r\n        <div class=\"front\"><div class=\"n\">01<\/div><h3>Contenido especializado<\/h3><p>Mensajes sobre los problemas reales de tus clientes, no sobre caracter\u00edsticas. Te hace cre\u00edble antes de la primera llamada y sostiene la relaci\u00f3n en ciclos de venta largos.<\/p><span class=\"tag\">Construye autoridad<\/span><\/div>\r\n        <div class=\"front\"><div class=\"n\">02<\/div><h3>Campa\u00f1as pagadas<\/h3><p>Pauta segmentada donde est\u00e1 tu comprador. Captura la demanda que ya existe y te mantiene visible ante las cuentas que quieres, con presupuestos proporcionados a tu mercado.<\/p><span class=\"tag\">Genera demanda<\/span><\/div>\r\n        <div class=\"front\"><div class=\"n\">03<\/div><h3>Prospecci\u00f3n activa<\/h3><p>Identificamos las empresas y a los decisores correctos y los contactamos por LinkedIn, correo y WhatsApp. Convertimos en conversaci\u00f3n lo que el contenido y la pauta ya prepararon.<\/p><span class=\"tag\">Abre conversaciones<\/span><\/div>\r\n      <\/div>\r\n      <div class=\"unite\">\r\n        <div><b>Un solo cliente ideal<\/b><p>El mismo perfil de empresa y de decisor define a qui\u00e9n le hablamos, a qui\u00e9n le pautamos y a qui\u00e9n prospectamos.<\/p><\/div>\r\n        <div><b>Una sola medici\u00f3n<\/b><p>Cuentas contactadas, respuestas, conversaciones y oportunidades en un mismo lugar, sin importar por d\u00f3nde entr\u00f3 cada cuenta.<\/p><\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section id=\"casos\">\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\">\r\n        <span class=\"eyebrow\">Resultados<\/span>\r\n        <h2>Ocho industrias distintas, <em>un mismo patr\u00f3n<\/em><\/h2>\r\n        <p class=\"lead\">Empresas mexicanas B2B que dejaron de depender de relaciones y referidos. Toca cada caso para ver qu\u00e9 hicimos.<\/p>\r\n      <\/div>\r\n      <div class=\"cases\">\r\n        <div class=\"case\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\"><span class=\"ind\">Tecnolog\u00eda \u00b7 GPS<\/span><h3>Tecnolog\u00eda para gesti\u00f3n y seguridad de flotillas<\/h3><div class=\"nums\"><div><b>52<\/b><span>contactos \/ mes<\/span><\/div><div><b>8<\/b><span>oportunidades \/ mes<\/span><\/div><div><b>15%<\/b><span>avance<\/span><\/div><\/div><span class=\"more\">Ver qu\u00e9 hicimos +<\/span><div class=\"detail\">Reconstruimos el mensaje alrededor de seguridad, combustible y costos, con pauta segmentada por tama\u00f1o de flotilla. Al llegar el primer contacto en fr\u00edo, el problema ya estaba nombrado.<br><br><b>Resultados en:<\/b> 2 a 4 meses<\/div><\/div>\r\n        <div class=\"case\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\"><span class=\"ind\">Acero \u00b7 Construcci\u00f3n<\/span><h3>Distribuidora de acero y materiales<\/h3><div class=\"nums\"><div><b>48<\/b><span>contactos \/ mes<\/span><\/div><div><b>6<\/b><span>oportunidades \/ mes<\/span><\/div><div><b>12.5%<\/b><span>avance<\/span><\/div><\/div><span class=\"more\">Ver qu\u00e9 hicimos +<\/span><div class=\"detail\">Campa\u00f1as de b\u00fasqueda para la demanda que ya exist\u00eda y prospecci\u00f3n para abrir constructoras y desarrolladores que no buscaban. Dos flujos hacia el mismo equipo comercial.<br><br><b>Resultados en:<\/b> 2 a 4 meses<\/div><\/div>\r\n        <div class=\"case\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\"><span class=\"ind\">Metalmec\u00e1nica \u00b7 Energ\u00eda<\/span><h3>Empresa metalmec\u00e1nica especializada<\/h3><div class=\"nums\"><div><b>44<\/b><span>contactos \/ mes<\/span><\/div><div><b>6<\/b><span>oportunidades \/ mes<\/span><\/div><div><b>14%<\/b><span>avance<\/span><\/div><\/div><span class=\"more\">Ver qu\u00e9 hicimos +<\/span><div class=\"detail\">Contenido t\u00e9cnico de capacidades y certificaciones como requisito de entrada. En ciclos largos, pocas oportunidades correctas valen m\u00e1s que decenas de registros.<br><br><b>Resultados en:<\/b> 3 a 6 meses<\/div><\/div>\r\n        <div class=\"case\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\"><span class=\"ind\">Servicios profesionales<\/span><h3>Firma de consultor\u00eda, contabilidad y auditor\u00eda<\/h3><div class=\"nums\"><div><b>55<\/b><span>contactos \/ mes<\/span><\/div><div><b>9<\/b><span>oportunidades \/ mes<\/span><\/div><div><b>16%<\/b><span>avance<\/span><\/div><\/div><span class=\"more\">Ver qu\u00e9 hicimos +<\/span><div class=\"detail\">Contenido de autoridad para direcci\u00f3n y finanzas, amplificado con pauta. Cuando el prospecto ya hab\u00eda visto el contenido, el acercamiento dej\u00f3 de ser fr\u00edo.<br><br><b>Resultados en:<\/b> 3 a 6 meses<\/div><\/div>\r\n        <div class=\"case\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\"><span class=\"ind\">Manufactura \u00b7 POP<\/span><h3>Fabricante de exhibidores y material POP<\/h3><div class=\"nums\"><div><b>58<\/b><span>contactos \/ mes<\/span><\/div><div><b>10<\/b><span>oportunidades \/ mes<\/span><\/div><div><b>17%<\/b><span>avance<\/span><\/div><\/div><span class=\"more\">Ver qu\u00e9 hicimos +<\/span><div class=\"detail\">Sistema completo desde cero: contenido por categor\u00eda, campa\u00f1as a trade marketing y compras, y secuencia de ~10 interacciones por prospecto.<br><br><b>Resultados en:<\/b> Primeros 90 d\u00edas<\/div><\/div>\r\n        <div class=\"case\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\"><span class=\"ind\">Log\u00edstica<\/span><h3>Transporte automotriz especializado<\/h3><div class=\"nums\"><div><b>42<\/b><span>contactos \/ mes<\/span><\/div><div><b>6<\/b><span>oportunidades \/ mes<\/span><\/div><div><b>14%<\/b><span>avance<\/span><\/div><\/div><span class=\"more\">Ver qu\u00e9 hicimos +<\/span><div class=\"detail\">Universo muy reducido: validamos cada empresa antes de contactarla y mantuvimos la pauta m\u00ednima. Decidir a qui\u00e9n NO prospectar fue parte del resultado.<br><br><b>Resultados en:<\/b> Primeros 90 d\u00edas<\/div><\/div>\r\n        <div class=\"case\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\"><span class=\"ind\">Servicios financieros<\/span><h3>Arrendamiento y factoraje para PYMES<\/h3><div class=\"nums\"><div><b>51<\/b><span>contactos \/ mes<\/span><\/div><div><b>8<\/b><span>oportunidades \/ mes<\/span><\/div><div><b>16%<\/b><span>avance<\/span><\/div><\/div><span class=\"more\">Ver qu\u00e9 hicimos +<\/span><div class=\"detail\">Un solo producto prioritario orden\u00f3 los tres frentes: el mismo mensaje en contenido, en pauta y en el primer contacto comercial.<br><br><b>Resultados en:<\/b> Primeros 90 d\u00edas<\/div><\/div>\r\n        <div class=\"case\" role=\"button\" tabindex=\"0\" aria-expanded=\"false\"><span class=\"ind\">Comercio exterior<\/span><h3>Inspecci\u00f3n de mercanc\u00eda en origen<\/h3><div class=\"nums\"><div><b>50<\/b><span>contactos \/ mes<\/span><\/div><div><b>7<\/b><span>oportunidades \/ mes<\/span><\/div><div><b>14%<\/b><span>avance<\/span><\/div><\/div><span class=\"more\">Ver qu\u00e9 hicimos +<\/span><div class=\"detail\">Depuramos empresas que parec\u00edan compatibles pero no importaban. Primero reducimos el ruido; despu\u00e9s incrementamos el volumen.<br><br><b>Resultados en:<\/b> Primeros 90 d\u00edas<\/div><\/div>\r\n      <\/div>\r\n      <p class=\"cases-note\">Contactos: empresas alineadas al cliente ideal trabajadas al mes. Oportunidades: avanzaron a conversaci\u00f3n comercial u oportunidad de negociaci\u00f3n. Avance: porcentaje del universo trabajado. Por confidencialidad no publicamos nombres.<\/p>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section class=\"bg-soft\">\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\">\r\n        <span class=\"eyebrow\">C\u00f3mo trabajamos<\/span>\r\n        <h2>En 4 semanas tu sistema est\u00e1 <em>en operaci\u00f3n<\/em><\/h2>\r\n        <p class=\"lead\">Despu\u00e9s, un ciclo mensual con una sola reuni\u00f3n fija. Todo lo dem\u00e1s, por WhatsApp.<\/p>\r\n      <\/div>\r\n      <div class=\"steps\">\r\n        <div class=\"stp\"><small>Antes<\/small><h3>Bienvenida<\/h3><p>Formulario, accesos e informaci\u00f3n de tu empresa.<\/p><\/div>\r\n        <div class=\"stp live\"><small>Semana 1<\/small><h3>Kickoff<\/h3><p>Cliente ideal y una sola prioridad a 90 d\u00edas.<\/p><\/div>\r\n        <div class=\"stp\"><small>Semana 2<\/small><h3>Construcci\u00f3n<\/h3><p>Contenido, campa\u00f1as, prospecci\u00f3n y kit comercial.<\/p><\/div>\r\n        <div class=\"stp live\"><small>Semana 3<\/small><h3>Aprobaci\u00f3n<\/h3><p>Te presentamos el sistema y capacitamos a tu equipo.<\/p><\/div>\r\n        <div class=\"stp live\"><small>Semana 4<\/small><h3>Lanzamiento<\/h3><p>Pruebas, activaci\u00f3n y arranque oficial.<\/p><\/div>\r\n      <\/div>\r\n      <div class=\"cta-row\"><a class=\"btn btn-dark\" href=\"https:\/\/bibu.com.mx\/growth-partner\/\">Conoce el Growth Partner completo <span class=\"arr\">\u2192<\/span><\/a><\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section>\r\n    <div class=\"wrap\">\r\n      <div class=\"band\">\r\n        <div>\r\n          <span class=\"eyebrow\">Claridad desde el d\u00eda uno<\/span>\r\n          <h2>Nosotros te traemos la conversaci\u00f3n. <em>Tu equipo cierra.<\/em><\/h2>\r\n        <\/div>\r\n        <div>\r\n          <p><strong>Te entregamos cada prospecto con inter\u00e9s el mismo d\u00eda<\/strong>, por WhatsApp, con nombre y empresa. No esperas al reporte mensual para ver que el sistema trabaja.<\/p>\r\n          <p>El seguimiento, la cotizaci\u00f3n y el cierre son de tu equipo. No sustituimos a tu fuerza de ventas: la alimentamos.<\/p>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section class=\"bg-soft\">\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\"><span class=\"eyebrow\">\u00bfEs para ti?<\/span><h2>Funciona mejor en empresas <em>que ya venden<\/em><\/h2><\/div>\r\n      <div class=\"fit\">\r\n        <div class=\"yes\"><h3>Growth Partner es para ti si\u2026<\/h3><ul>\r\n          <li>Vendes a otras empresas, con venta consultiva o de ticket medio a alto<\/li>\r\n          <li>Tienes un equipo o una persona que atiende y cierra ventas<\/li>\r\n          <li>Tu crecimiento depende hoy de referidos y relaciones<\/li>\r\n          <li>La direcci\u00f3n est\u00e1 dispuesta a involucrarse una vez al mes<\/li>\r\n          <li>Quieres medir de d\u00f3nde viene cada oportunidad<\/li>\r\n        <\/ul><\/div>\r\n        <div class=\"no\"><h3>No es para ti si\u2026<\/h3><ul>\r\n          <li>Buscas que alguien venda y cierre por ti<\/li>\r\n          <li>Solo necesitas publicaciones en redes o una campa\u00f1a aislada<\/li>\r\n          <li>A\u00fan no tienes un producto o servicio validado en el mercado<\/li>\r\n          <li>No tienes qui\u00e9n atienda a los prospectos que lleguen<\/li>\r\n        <\/ul><\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <section>\r\n    <div class=\"wrap\">\r\n      <div class=\"magnet\">\r\n        <div>\r\n          <span class=\"eyebrow\">\u00bfA\u00fan no es momento de hablar?<\/span>\r\n          <h2 style=\"font-size:clamp(28px,3.4vw,40px)\">Descarga los 8 casos completos<\/h2>\r\n          <p class=\"lead\" style=\"font-size:16px\">Qu\u00e9 hicimos en cada industria, cu\u00e1nto tardaron los resultados y qu\u00e9 demuestra cada caso.<\/p>\r\n        <\/div>\r\n        <form class=\"bw-casos\" novalidate>\r\n          <input type=\"email\" name=\"correo\" required placeholder=\"Tu correo de trabajo\" aria-label=\"Tu correo de trabajo\" autocomplete=\"email\">\r\n          <input class=\"hp\" type=\"text\" name=\"sitio_web\" tabindex=\"-1\" autocomplete=\"off\" aria-hidden=\"true\">\r\n          <button class=\"btn btn-dark\" type=\"submit\">Envi\u00e1rmelo<\/button>\r\n          <p class=\"bw-msg\" role=\"alert\" style=\"flex-basis:100%\"><\/p>\r\n        <\/form>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n<\/main>\r\n<section class=\"contact\" id=\"diagnostico\">\r\n  <div class=\"wrap cgrid\">\r\n    <div>\r\n      <span class=\"eyebrow\" style=\"color:var(--gold)\">Diagn\u00f3stico comercial<\/span>\r\n      <h2>30 minutos para saber <em>si podemos hacer crecer tus ventas<\/em><\/h2>\r\n      <p class=\"lead\">Una llamada con un estratega, no con un vendedor.<\/p>\r\n      <ul class=\"what\" style=\"margin-top:30px\">\r\n        <li><b>1<\/b>Revisamos de d\u00f3nde vienen hoy tus clientes y d\u00f3nde se pierden oportunidades.<\/li>\r\n        <li><b>2<\/b>Te decimos qu\u00e9 frente (contenido, campa\u00f1as o prospecci\u00f3n) mover\u00eda m\u00e1s la aguja en tu caso.<\/li>\r\n        <li><b>3<\/b>Si hay fit, te enviamos una propuesta por escrito. Si no, te lo decimos.<\/li>\r\n      <\/ul>\r\n      <div class=\"alt\">\r\n        <a href=\"https:\/\/wa.me\/522383861189?text=Hola%2C%20quiero%20informaci%C3%B3n%20del%20Growth%20Partner\" target=\"_blank\">Prefiero WhatsApp<\/a>\r\n        <a href=\"mailto:estrategia@bibu.com.mx\">estrategia@bibu.com.mx<\/a>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"form\">\r\n      <div class=\"bw-step1\">\r\n        <div class=\"stepl\">Paso 1 de 2<\/div>\r\n        <h3>Cu\u00e9ntanos de tu empresa<\/h3>\r\n        <form class=\"bw-diag\" novalidate>\r\n          <div class=\"fg\">\r\n            <div><label for=\"bw-nombre\">Nombre<\/label><input id=\"bw-nombre\" name=\"nombre\" autocomplete=\"name\" required><\/div>\r\n            <div><label for=\"bw-cargo\">Cargo<\/label><input id=\"bw-cargo\" name=\"cargo\" autocomplete=\"organization-title\" required><\/div>\r\n            <div><label for=\"bw-empresa\">Empresa<\/label><input id=\"bw-empresa\" name=\"empresa\" autocomplete=\"organization\" required><\/div>\r\n            <div><label for=\"bw-whatsapp\">WhatsApp<\/label><input id=\"bw-whatsapp\" name=\"whatsapp\" type=\"tel\" autocomplete=\"tel\" required><\/div>\r\n            <div class=\"full\"><label for=\"bw-correo\">Correo de trabajo<\/label><input id=\"bw-correo\" name=\"correo\" type=\"email\" autocomplete=\"email\" required><\/div>\r\n            <div class=\"full\"><label for=\"bw-origen\">\u00bfDe d\u00f3nde vienen hoy la mayor\u00eda de tus clientes?<\/label>\r\n              <select id=\"bw-origen\" name=\"origen_clientes\" required><option value=\"\">Selecciona<\/option><option>Referidos y relaciones<\/option><option>Mi equipo de ventas los busca<\/option><option>Redes, web o campa\u00f1as<\/option><option>Distribuidores o licitaciones<\/option><\/select><\/div>\r\n            <div><label for=\"bw-b2b\">\u00bfVendes a empresas?<\/label><select id=\"bw-b2b\" name=\"vende_a_empresas\" required><option value=\"\">Selecciona<\/option><option>S\u00ed, principalmente B2B<\/option><option>Mixto<\/option><option>No, a consumidor final<\/option><\/select><\/div>\r\n            <div><label for=\"bw-ventas\">Personas en ventas<\/label><select id=\"bw-ventas\" name=\"personas_en_ventas\" required><option value=\"\">Selecciona<\/option><option>Solo la direcci\u00f3n<\/option><option>1 a 3<\/option><option>4 a 10<\/option><option>M\u00e1s de 10<\/option><\/select><\/div>\r\n          <\/div>\r\n          <input class=\"hp\" type=\"text\" name=\"sitio_web\" tabindex=\"-1\" autocomplete=\"off\" aria-hidden=\"true\">\r\n          <button class=\"btn btn-gold\" type=\"submit\">Continuar a elegir horario <span class=\"arr\">\u2192<\/span><\/button>\r\n          <p class=\"bw-msg\" role=\"alert\"><\/p>\r\n          <p class=\"priv\">Usamos tus datos solo para contactarte. Consulta nuestro <a href=\"https:\/\/bibu.com.mx\/aviso-de-privacidad\/\">aviso de privacidad<\/a>.<\/p>\r\n        <\/form>\r\n      <\/div>\r\n      <div class=\"cal bw-step2\">\r\n        <div class=\"stepl\">Paso 2 de 2<\/div>\r\n        <h3>Elige el horario de tu diagn\u00f3stico<\/h3>\r\n        <p style=\"font-size:14px;color:var(--grey);margin-top:6px\">Gracias. Aparta tu llamada de 30 minutos con un estratega.<\/p>\r\n        <!-- CALENDARIO: el iframe se inserta por JS con CAL_EMBED (ver CONFIG abajo) -->\r\n        <div class=\"bw-cal\"><\/div>\r\n        <a class=\"btn btn-dark\" style=\"width:100%;justify-content:center;margin-top:14px\" data-bw=\"cal\" href=\"https:\/\/calendar.app.google\/JDzax8ckDk3UQd4F7\" target=\"_blank\" rel=\"noopener\">Abrir calendario en otra pesta\u00f1a <span class=\"arr\">\u2192<\/span><\/a>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/section>\r\n<footer>\r\n  <div class=\"wrap\">\r\n    <div class=\"fgrid\">\r\n      <div><h4>Bilateral Business<\/h4><p style=\"max-width:320px\">Equipo externo de marketing y prospecci\u00f3n para empresas B2B en M\u00e9xico. Puebla, Pue.<\/p><\/div>\r\n      <div><h4>Navegaci\u00f3n<\/h4><ul><li><a href=\"https:\/\/bibu.com.mx\/inicio\/\">Inicio<\/a><\/li><li><a href=\"https:\/\/bibu.com.mx\/growth-partner\/\">Growth Partner<\/a><\/li><li><a href=\"#casos\">Casos<\/a><\/li><li><a href=\"https:\/\/bibu.com.mx\/blog\/\">Blog<\/a><\/li><\/ul><\/div>\r\n      <div><h4>Contacto<\/h4><ul><li><a href=\"mailto:estrategia@bibu.com.mx\">estrategia@bibu.com.mx<\/a><\/li><li><a href=\"tel:+522383861189\">+52 238 386 1189<\/a><\/li><\/ul><\/div>\r\n      <div><h4>S\u00edguenos<\/h4><ul><li><a href=\"https:\/\/www.linkedin.com\/company\/bibu-marketingdigital\/\">LinkedIn<\/a><\/li><li><a href=\"https:\/\/www.facebook.com\/BibuConnect\">Facebook<\/a><\/li><li><a href=\"https:\/\/www.instagram.com\/bibuconnect\/\">Instagram<\/a><\/li><\/ul><\/div>\r\n    <\/div>\r\n    <div class=\"fbot\"><span>\u00a9 2026 Bilateral Business de M\u00e9xico S.A. de C.V.<\/span><a href=\"https:\/\/bibu.com.mx\/aviso-de-privacidad\/\">Aviso de privacidad<\/a><\/div>\r\n  <\/div>\r\n<\/footer>\r\n<a class=\"wa\" href=\"https:\/\/wa.me\/522383861189?text=Hola%2C%20quiero%20informaci%C3%B3n%20del%20Growth%20Partner\" target=\"_blank\" aria-label=\"WhatsApp\">\r\n  <svg viewBox=\"0 0 24 24\" fill=\"currentColor\"><path d=\"M12.04 2C6.58 2 2.13 6.45 2.13 11.91c0 1.75.46 3.45 1.32 4.95L2.05 22l5.25-1.38a9.9 9.9 0 0 0 4.74 1.21h.01c5.46 0 9.91-4.45 9.91-9.91A9.86 9.86 0 0 0 12.04 2zm5.8 14.02c-.24.68-1.42 1.3-1.95 1.34-.5.05-.97.23-3.27-.68-2.77-1.09-4.52-3.92-4.66-4.1-.13-.18-1.1-1.46-1.1-2.79 0-1.33.7-1.98.95-2.25.24-.27.53-.34.71-.34h.51c.16 0 .38-.06.6.46.23.54.77 1.87.84 2 .07.14.11.3.02.48-.09.18-.13.3-.27.46-.13.16-.28.36-.4.48-.13.13-.27.28-.12.55.16.27.7 1.15 1.5 1.86 1.03.92 1.9 1.2 2.17 1.34.27.13.43.11.59-.07.16-.18.68-.79.86-1.06.18-.27.36-.23.6-.14.25.09 1.57.74 1.84.88.27.13.45.2.52.31.07.12.07.66-.17 1.33z\"\/><\/svg>\r\n<\/a>\r\n<\/div>\r\n\r\n<!-- PIXEL OPENAI: pega aqu\u00ed el bloque base del pixel (el mismo <script> que ya tiene la landing actual). -->\r\n\r\n<script>\r\n(function () {\r\n  'use strict';\r\n\r\n  \/* ======================= CONFIG ======================= *\/\r\n  var ENDPOINT       = 'https:\/\/bibu.ai\/landingpages\/enviar_correo.php';\r\n  var CORREO_DESTINO = 'estrategia@bibu.com.mx,paola@bibu.com.mx';\r\n  \/\/ URL \"src\" del iframe oficial: Google Calendar > Agenda de citas > Compartir > Insertar en sitio web.\r\n  \/\/ Si se deja vac\u00edo, solo se muestra el bot\u00f3n \"Abrir calendario en otra pesta\u00f1a\".\r\n  var CAL_EMBED      = 'https:\/\/calendar.google.com\/calendar\/appointments\/schedules\/AcZssZ3ZP7Zf1ReB_K0oCzV99h-NnHf-D9BF6PKzKmvwCwC-jknuI8AvLP9ciIgi_kSrVneD4lr96_qu?gv=true';\r\n  \/\/ URL del PDF de casos en Medios de WordPress.\r\n  var PDF_CASOS_URL  = 'https:\/\/bibu.com.mx\/wp-content\/uploads\/2026\/10\/Casos_de_Exito_BiBU_Growth_Partner.pdf';\r\n  \/* ===================== FIN CONFIG ===================== *\/\r\n\r\n  var root = document.getElementById('bibu-web');\r\n  if (!root) return;\r\n  var PAGINA = root.getAttribute('data-page') === 'gp' ? 'Growth Partner' : 'Inicio';\r\n\r\n  \/* ---------- medici\u00f3n: nunca debe romper el formulario ---------- *\/\r\n  function medir(fn) { try { fn(); } catch (e) {} }\r\n  function meta(evento, params) {\r\n    medir(function () { if (typeof window.fbq === 'function') window.fbq('track', evento, params || {}); });\r\n  }\r\n  function gtm(evento, params) {\r\n    medir(function () {\r\n      window.dataLayer = window.dataLayer || [];\r\n      var o = { event: evento, bibu_pagina: PAGINA };\r\n      for (var k in (params || {})) o[k] = params[k];\r\n      window.dataLayer.push(o);\r\n    });\r\n  }\r\n  function nuevoId() { return 'lead_' + Date.now() + '_' + Math.random().toString(36).slice(2, 10); }\r\n\r\n  \/* ---------- men\u00fa m\u00f3vil ---------- *\/\r\n  var menu = root.querySelector('.bw-menu');\r\n  var burger = root.querySelector('.burger');\r\n  if (burger && menu) {\r\n    burger.addEventListener('click', function () { menu.classList.toggle('show'); });\r\n    menu.addEventListener('click', function (e) { if (e.target.tagName === 'A') menu.classList.remove('show'); });\r\n  }\r\n\r\n  \/* ---------- tarjetas de casos ---------- *\/\r\n  function alternar(c) {\r\n    var abierto = c.classList.toggle('open');\r\n    c.setAttribute('aria-expanded', abierto ? 'true' : 'false');\r\n  }\r\n  Array.prototype.forEach.call(root.querySelectorAll('.case'), function (c) {\r\n    c.addEventListener('click', function () { alternar(c); });\r\n    c.addEventListener('keydown', function (e) {\r\n      if (e.key === 'Enter' || e.key === ' ') { e.preventDefault(); alternar(c); }\r\n    });\r\n  });\r\n\r\n  \/* ---------- WhatsApp -> Contact ---------- *\/\r\n  Array.prototype.forEach.call(root.querySelectorAll('a[href*=\"wa.me\"]'), function (a) {\r\n    a.addEventListener('click', function () {\r\n      meta('Contact', { content_name: 'whatsapp' });\r\n      gtm('bibu_whatsapp_click');\r\n    });\r\n  });\r\n\r\n  \/* ---------- utilidades de formulario ---------- *\/\r\n  function aviso(form, texto, ok) {\r\n    var p = form.querySelector('.bw-msg');\r\n    if (!p) return;\r\n    p.textContent = texto;\r\n    p.className = 'bw-msg' + (texto ? (ok ? ' ok' : ' err') : '');\r\n  }\r\n  function correoValido(v) { return \/^[^\\s@]+@[^\\s@]+\\.[^\\s@]{2,}$\/.test(v); }\r\n  function enviar(fd) {\r\n    return fetch(ENDPOINT, { method: 'POST', body: fd }).then(function (r) { return r.json(); });\r\n  }\r\n\r\n  \/* ---------- formulario de diagn\u00f3stico (paso 1 -> paso 2) ---------- *\/\r\n  var diag = root.querySelector('.bw-diag');\r\n  if (diag) {\r\n    var ETIQUETAS = {\r\n      formulario: 'Formulario',\r\n      pagina: 'P\u00e1gina',\r\n      nombre: 'Nombre',\r\n      cargo: 'Cargo',\r\n      empresa: 'Empresa',\r\n      whatsapp: 'WhatsApp',\r\n      correo: 'Correo de trabajo',\r\n      origen_clientes: '\u00bfDe d\u00f3nde vienen hoy la mayor\u00eda de tus clientes?',\r\n      vende_a_empresas: '\u00bfVendes a empresas?',\r\n      personas_en_ventas: 'Personas en ventas'\r\n    };\r\n    var CAMPOS = ['nombre', 'cargo', 'empresa', 'whatsapp', 'correo', 'origen_clientes', 'vende_a_empresas', 'personas_en_ventas'];\r\n\r\n    diag.addEventListener('submit', function (e) {\r\n      e.preventDefault();\r\n      if (diag.querySelector('[name=\"sitio_web\"]').value) return; \/\/ honeypot\r\n\r\n      var datos = {}, falta = null;\r\n      CAMPOS.forEach(function (c) {\r\n        var el = diag.querySelector('[name=\"' + c + '\"]');\r\n        datos[c] = el.value.trim();\r\n        if (!datos[c] && !falta) falta = el;\r\n      });\r\n      if (falta) { aviso(diag, 'Completa todos los campos para continuar.', false); falta.focus(); return; }\r\n      if (!correoValido(datos.correo)) {\r\n        aviso(diag, 'Revisa tu correo: el formato no parece v\u00e1lido.', false);\r\n        diag.querySelector('[name=\"correo\"]').focus(); return;\r\n      }\r\n\r\n      var eventId = nuevoId();\r\n      var fd = new FormData();\r\n      fd.append('formulario', 'Diagn\u00f3stico comercial');\r\n      fd.append('pagina', PAGINA);\r\n      CAMPOS.forEach(function (c) { fd.append(c, datos[c]); });\r\n      fd.append('etiquetas', JSON.stringify(ETIQUETAS));\r\n      fd.append('correo_destino', CORREO_DESTINO);\r\n\r\n      \/\/ --- Descomenta estas 3 l\u00edneas cuando actives el evento de servidor de OpenAI ---\r\n      \/\/ fd.append('oai_pixel_id', 'MwdW9zMbay7pZ9PYVYpziF');\r\n      \/\/ fd.append('oai_event_id', eventId);\r\n      \/\/ fd.append('oai_source_url', window.location.href);\r\n\r\n      var btn = diag.querySelector('button[type=\"submit\"]');\r\n      var txt = btn.innerHTML;\r\n      btn.disabled = true; btn.textContent = 'Enviando...';\r\n      aviso(diag, '', true);\r\n\r\n      enviar(fd).then(function (data) {\r\n        if (!data || !data.success) throw new Error('envio');\r\n        medir(function () {\r\n          if (typeof window.oaiq === 'function') {\r\n            window.oaiq('measure', 'lead_created', { type: 'customer_action' }, { event_id: eventId });\r\n          }\r\n        });\r\n        meta('Lead', { content_name: 'diagnostico' });\r\n        gtm('bibu_lead_diagnostico');\r\n        mostrarCalendario();\r\n      }).catch(function () {\r\n        aviso(diag, 'No pudimos enviar tu registro. Int\u00e9ntalo de nuevo o escr\u00edbenos por WhatsApp.', false);\r\n      }).then(function () { btn.disabled = false; btn.innerHTML = txt; });\r\n    });\r\n  }\r\n\r\n  function mostrarCalendario() {\r\n    var p1 = root.querySelector('.bw-step1'), p2 = root.querySelector('.bw-step2');\r\n    if (!p1 || !p2) return;\r\n    var hueco = p2.querySelector('.bw-cal');\r\n    if (CAL_EMBED && hueco && !hueco.firstChild) {\r\n      var f = document.createElement('iframe');\r\n      f.className = 'calframe';\r\n      f.src = CAL_EMBED;\r\n      f.title = 'Agenda tu diagn\u00f3stico comercial';\r\n      f.setAttribute('frameborder', '0');\r\n      hueco.appendChild(f);\r\n    }\r\n    p1.style.display = 'none';\r\n    p2.style.display = 'block';\r\n    var sec = root.querySelector('#diagnostico');\r\n    if (sec && sec.scrollIntoView) sec.scrollIntoView({ behavior: 'smooth', block: 'start' });\r\n  }\r\n\r\n  var btnCal = root.querySelector('[data-bw=\"cal\"]');\r\n  if (btnCal) btnCal.addEventListener('click', function () { gtm('bibu_calendario_click'); });\r\n\r\n  \/* ---------- descarga de casos (solo Inicio) ---------- *\/\r\n  var casos = root.querySelector('.bw-casos');\r\n  if (casos) {\r\n    casos.addEventListener('submit', function (e) {\r\n      e.preventDefault();\r\n      if (casos.querySelector('[name=\"sitio_web\"]').value) return;\r\n      var campo = casos.querySelector('[name=\"correo\"]');\r\n      var correo = campo.value.trim();\r\n      if (!correoValido(correo)) { aviso(casos, 'Escribe un correo v\u00e1lido.', false); campo.focus(); return; }\r\n\r\n      var fd = new FormData();\r\n      fd.append('formulario', 'Descarga de casos (PDF)');\r\n      fd.append('pagina', PAGINA);\r\n      fd.append('nombre', 'Descarga de casos'); \/\/ el PHP exige \"nombre\"\r\n      fd.append('correo', correo);\r\n      fd.append('etiquetas', JSON.stringify({ formulario: 'Formulario', pagina: 'P\u00e1gina', nombre: 'Origen', correo: 'Correo de trabajo' }));\r\n      fd.append('correo_destino', CORREO_DESTINO);\r\n\r\n      var btn = casos.querySelector('button[type=\"submit\"]');\r\n      btn.disabled = true; btn.textContent = 'Enviando...';\r\n\r\n      enviar(fd).then(function (data) {\r\n        if (!data || !data.success) throw new Error('envio');\r\n        meta('Lead', { content_name: 'casos_pdf' });\r\n        gtm('bibu_lead_casos_pdf');\r\n        casos.innerHTML = '';\r\n        var p = document.createElement('p');\r\n        p.style.cssText = 'font-weight:700;color:#111110;flex-basis:100%';\r\n        p.textContent = 'Listo. 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Construimos autoridad con contenido, generamos demanda con campa\u00f1as y buscamos activamente a las empresas que quieres como clientes. Tu equipo recibe [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-15567","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Inicio 2 - BiBU<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bibu.com.mx\/inicio\/inicio\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inicio 2 - BiBU\" \/>\n<meta property=\"og:description\" content=\"Inicio Growth Partner Casos Preguntas Blog Agenda tu diagn\u00f3stico \u2192 \u2261 Growth Partner B2B \u00b7 M\u00e9xico Tu empresa no deber\u00eda crecer solo cuando alguien te recomienda. 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